As a small business owner committed to “doing good”, you may ask yourself, “How can I make a difference through my work and life so that they create a positive social impact?”
Given the many challenges facing humanity at this time…
Do you want to change the world?
What truly matters to you?
Are you living your life based on your vision, values and based on what you see as possible? Does your business reflect this?
What legacy will you leave?
You may find yourself in two places related to this issue:
A. You’re a successful small business owner, who’s come to realize that there’s more to work than making money. Something is gnawing at you- an experience of yourself that something is missing. You want to do good, do well- give back.
B. You’re a social entrepreneur, who wants to grow and develop your enterprise so that the social impact it’s making is aligned with your commitments.
You want your work and your life to matter- to make a difference, to give back to society, to have a positive social impact. There’s some expression of yourself, a calling, a possibility that has your name on it. Somehow, the engagement and sense of purpose that you’ve experienced has diminished.
You’re not okay with the direction the planet is heading. Planetary sustainability is an important value for you- not just for your cared ones but for everyone.
You wake up in the morning looking forward to your work day. Your work is an expression of who you are. It feels right. You’re in the right place. What you offer makes a positive social impact.
However, maybe you haven’t developed and grown your business to the extent that matches your vision. While your business seems to be on the right track, what’s really missing is strong leadership on your part, including communicating your vision and offerings in powerful ways to your constituents.
Are you a member of one or more of these groups?
I fall into all of them and the people within them are the ones who tend to share my values.
How can you make a difference with your business? With your life? What choices do you have?
These are the key questions that you’re grappling with. Others include:
You and I can be a good fit if…